Youtube Ads that
Engage Convert
Did you know that 90% of customers are more likely to make a purchase after watching a video?
What resonates with you more, words or video? The fact has been demonstrated time and time again: effective video content has a higher conversion rate. With over 5 billion videos being viewed on YouTube every single day, your audience is already there. Let our YouTube Advertising Agency position you in front of them with targeted video ads that establish a connection. Whether you have your own videos, or need production, we’re here to help.
Reach and Engage Your Audience
Remember the year 2005 when the first-ever YouTube video made its debut? A lot has transpired since then, and YouTube has experienced remarkable growth. Today, the foremost thought leaders in the tech industry all echo the same sentiment: “YouTube is the future of marketing.” It’s already a dominant force on the internet, attracting over 30 million global visitors daily, with a whopping 50% of Australians using YouTube regularly—representing a substantial traffic base.
In fact, consider this staggering statistic: more video content has been uploaded in the past 30 days than all major US television broadcasters have produced in the last 30 years. And what’s even more impressive, people are devoting hours of their day to watching this content—precisely 500 million hours every day.
This vast potential spells a significant opportunity for your business. YouTube’s extensive reach provides the ideal platform to engage with your target audience effectively.
Moreover, consider this fact for enhancing your brand awareness: customers tend to retain 95% of the information conveyed in a video message, compared to a mere 10% retention rate when reading the same content in text format. If you were watching this message in video format right now, chances are you’d remember our purpose a week from now. On top of all this, video marketing is surprisingly cost-effective and accessible to businesses of all sizes.
Effective Targeting
If you’re worried that your YouTube ads will appear before every random cat video, rest assured that we understand your target audience isn’t typically hanging out there. There’s a plethora of specific targeting options available to help you narrow down your audience, and Dilate excels at selecting the right targeting options to ensure you receive the maximum return on your YouTube ads. That’s why we are Western Australia’s leading YouTube advertising service provider.
YouTube provides you with demographic targeting capabilities, which means you can zero in on the age, gender, parental status, or household income of the audience you aim to reach. This allows us to precisely focus on the audience that has historically generated the most revenue for your business—truly remarkable. Furthermore, your business can tailor its YouTube ads based on the topics that interest users. By reaching individuals with relevant interests, you’re more likely to capture their attention. YouTube also offers the option to target ads based on the videos that users are actively watching and their relevance to your ad, creating a more engaging and tailored advertising experience.
Ads Format
YouTube offers a range of options for targeting your ads, and we can provide YouTube Advertising services to guide you to the best option for your specific marketing needs.